Crumb & Current: A neighborhood bakery website, built from one brief.

This brief guided the design and content. Compare its goals and details with the website and page previews below.

Purpose

Help neighbors see what the bakery makes, plan a morning visit and request bread or pastry boxes for a gathering.

Audience

Burlington residents picking up bread, pastries and coffee, and local hosts ordering for a group.

Tone

Warm, observant and appetizing. Write plainly about the bakes and the daily rhythm of the shop.

Key facts

• A neighborhood bread and pastry bakery in Burlington, Vermont. Open Wednesday to Sunday, 7 am to 2 pm.
• The regular counter menu is country sourdough US$9, seeded rye US$10, butter croissant US$4.50, maple morning bun US$5, cheddar and scallion scone US$4.75, and filter coffee US$3.50. Show US dollars clearly.
• Bread comes out in the morning. The pastry selection changes with the season. The menu should distinguish regular bakes from seasonal ideas without claiming live stock.
• A pastry box has 12 assorted pastries for US$54. A breakfast spread has 12 pastries and two country sourdough loaves for US$70. Group requests should arrive at least two days before collection.
• Group orders are collected during opening hours. The bakery replies to confirm the selection, collection time and total.
• Guests can ask the bakery directly about ingredients and dietary needs. Explain this naturally beside the menu, without inventing allergy or gluten-free guarantees.